Our Vision
1. Accelerate digital transformation throughout the shipping industry
There are several mature solutions out there, but assessing and finding what technology is relevant to adopt is a huge challenge for most in the shipping industry today. As an independent body, with an advisory board of the most experienced executives in digital transformation in our industry, we ensure the technology and offering provided by our Alliance Members is best in class.
2. Enable new improved technology to rise above current incumbents’ status quo
Our industry offerings are dominated by big companies who often lack incentive to change the ways of doing things. M&A with big companies buying the small has often been the only way to get new tech to global markets. Blue Alliance enables smaller companies to have a bigger impact by partnering together to make a change.
3. Unlock sustainable, fast global market reach through collaboration
New technology and innovation in our industry is primarily emerging out of small suppliers. With the industry’s truly global footprint, the cost and complexity of acquiring a global presence through direct sales is currently preventing many innovative solutions from achieving their potential uptake. As an independent body with transparent distribution of costs, Blue Alliance Partners provides a platform for travel-free, collaborative global market reach at sustainable cost and efficient use of resources.